eBay Inc.

11/15/2024 | Press release | Distributed by Public on 11/15/2024 13:30

Replay our Winter Seller Check-in

The holiday season is here, and recently we held our Winter Seller Check-In to help sellers find success this season. During the event, we heard from eBay teams including Shipping, Ads, Payments, and more. Below are the details of their updates; you can watch the full event replay here.

Event Highlights

Holiday Shipping Strategy

Effective shipping is crucial for holiday success. We shared updates and strategies to help you manage this aspect of your business efficiently.

  • Carrier updates:Latest information to keep you informed.
  • Shipping options:New combined and expedited options.
  • Delay protection:Measures to safeguard against delivery issues.

Addressing Unpaid Items

To reduce unpaid items, eBay is continuing to roll out changes which require buyers to set up a default payment method, including auctions:

  • In non-combined shipping scenarios:Buyer may be charged after the auction ends.
  • In combined shipping scenarios: Buyer may be charged after the buyer's shopping window ends.

Discount Tools to Increase Sales Velocity

We've enhanced our discount tools to make managing your offers easier.

These improvements can help save time and increase efficiency:

  • Faster offer workflow:Streamlined for quick offer creation.
  • Coupon generation:Directly from active listings.
  • Updated dashboard:New metrics for better insights.

Holiday Shopper Insights

We shared insights into the mindset of holiday shoppers based on our recent research, which surveyedover three thousand online shoppers.

Here are the key findings:

  • Online shopping plans:65% plan to do most of their holiday shopping online.
  • One-Stop shop importance: 78% of young adults (millennials) feel having a one-stop shop is important.
  • Marketplace browsing:67% of shoppers tend to browse online marketplaces first.
  • Shopping start time:43% plan to start their shopping in November or December.

Advertising Solutions

We also presented the advertising solutionsavailable to you, detailing what they are, their cost models, and listing formats.

These solutions include:

  • Promoted Listings:Both general campaign strategy and priority campaign strategy.
  • Promoted Stores: Enhance visibility for your entire store.
  • Promoted Offsite: Extend your reach beyond eBay.

Seller Hub Enhancements

Our latest updates to Seller Hub are designed to enhance your selling experience. Whether you're new or seasoned, these improvements offer valuable tools and insights.

  • Personalized setup:Tailored for new business sellers.
  • Improved orders experience:Beneficial for seasoned sellers.
  • Management tools:Efficient and tailored recommendations.

Simplifying Bulk Listing

Utilizing this tool has never been easier! We shared how you can save time and effort managing multiple items.

The team highlighted the three steps required:

  1. Upload your product images
  2. Review listings for accuracy
  3. Submit your new listings.

Learn more about the Magical Bulk Listing tool here.

Interview with an eBay Seller

We sat down with Up & Running grantee Tracey Glass from Treasures4u2000 to discuss her eBay journey and her tips for holiday success.

She shared some invaluable insights for sellers looking to optimize their strategies:

  • Product Research:Essential for sourcing and trend awareness.
  • Holiday tips:Practical advice for boosting sales.

Watch the Full Event

Breakout Sessions

Gain deeper insights and strategies by exploring our breakout sessions:

Set Up for Holiday Shipping Success.

Optimize Your Listings with Ads.

Utilize Discount Tools and Seller Hub.

Learn About Updates to Unpaid Items.

List Faster and Easier with Magical Bulk Listing.