NAB Digital Next: How to drive digital transformation with Forbes tech columnist

Lucio Ribeiro, one of Australia's most respected digital and innovation executives.

In the latest episode of NAB Digital Next, guest host John Blicq, NAB Associate Director for Innovation, speaks with Lucio Ribeiro, one of Australia's most respected digital and innovation executives.

Lucio, a tech columnist for Forbes, a former lecturer of Digital Marketing and AI at RMIT University, and one of the 100 most influential digital marketers in the world has held senior marketing roles at Optus, professional consultancy and Seven. Currently the Director of AI at an ASX-listed company, Lucio brings his unique experience in bridging the gap between strategic vision and practical implementation in Technology and Generative AI, positioning him as a leader in corporate Australia.

The episode dives into:

• How Lucio's experience at major companies like Optus and Seven has shaped his approach to driving digital transformation.
• Insights on the Metaverse, including real-world applications and future potential.
• The role of Generative AI in shaping productivity, customer experience, and digital transformation across industries.

Listen to the full episode on SoundCloud, Spotify, or Apple Podcasts.

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