10/11/2024 | Press release | Distributed by Public on 10/11/2024 13:27
New Ads Launching As Part of Seven-Figure Effort to Elect Gun Sense Champions
New Polling Shows Gun Violence is Important Issue When Voting
to Majority of Michigan Voters
LANSING - Today, Everytown for Gun Safety Victory Fund announced a more than $6.5 million paid media campaign in Michigan for the 2024 elections. Digital ads and direct mailers will run across targeted state legislative battleground districts and highlight Michigan MAGA Republicans' opposition to common-sense gun safety laws and the extreme guns everywhere agenda they will push if elected to serve in Lansing.
"Our polling confirms that the overwhelming majority of Michigan voters are looking for candidates who will fight to keep our schools and our families safe from gun violence," said John Feinblatt, president of Everytown for Gun Safety. "Everytown is making sure voters know that Michigan communities would be at risk if MAGA Republicans have total control of Lansing."
Watch one of Everytown's new ads here:
As a part of today's announcement, Everytown released a new poll in Michigan showing the power of gun safety for voters. A full memo is available here, and key findings include:
In 2022, Everytown went all-out to elect gun sense champions in state legislatures, clinching major victories in key states. In Michigan, nine Moms Demand Action volunteers won their elections, flipping the statehouse to a gun sense majority and delivering the first gun sense majorities in nearly 40 years. Governor Whitmer utilized her new gun sense trifectas to sign major gun safety legislation into law.
Everytown for Gun Safety Action Fund is also announcing new endorsements for candidates in key battleground legislative seats:
Earlier this year, Everytown for Gun Safety Action Fund announced endorsements of volunteers running for Michigan legislature:
In July, Everytown for Gun Safety Action Fund and Victory Fund announced a $45 million electoral program and the launch of a new grassroots voter contact program to help elect gun sense candidates and defeat gun extremists up and down the ballot in key swing districts and states. Everytown's efforts will focus on young voters on college campuses, voters of color, and suburban women in Arizona, California, Michigan, Minnesota, New York, North Carolina, Pennsylvania and Wisconsin. Last month, Everytown for Gun Safety Victory Fund and Everytown for Gun Safety Action Fund announced a record $7.5 million investment to train and elect Moms Demand Action and Students Demand Action volunteers, including many running in key races across the country.
Paid for by Everytown for Gun Safety Victory Fund, gunsensevoter.org, P.O. Box 4184, New York, NY 10163. Not authorized by any candidate or candidate's committee. [In a box, good color contrast, and 12 point font].