Sabre Corporation

10/21/2024 | Press release | Distributed by Public on 10/21/2024 06:30

ISON Travel Chooses Sabre to Power Global Expansion and Enhance Operations with Advanced Technology Solutions

SOUTHLAKE, Texas and LONDON, UK - October 21, 2024 -Sabre Corporation (NASDAQ: SABR), a leading software and technology provider for the global travel industry, today announced a new multi-year agreement with ISON Travel, a UK-based corporate travel management company. This partnership will support ISON Travel's expansion into the US market, providing access to Sabre's Travel Marketplace and enabling the company to streamline operations through Sabre's advanced technology solutions.

ISON Travel will implement several Sabre solutions, including Sabre Red 360 and Automation Hub. This will help ISON Travel reduce manual and repetitive tasks that often consume valuable agency time, enabling automatic management of routine processes such as booking management, PNR documentation, and schedule changes, saving up to 72% of agents' time.

"We are very excited to announce our new partnership with Sabre," commented Helen Cannon, Founder and CEO of ISON Travel. "Combining our wealth of experience at ISON Travel and Sabre's state-of-the-art technology is allowing us to progress our global expansion. The journey so far has been a great experience through our initial talks and then our face-to-face discovery meetings. We are thrilled to welcome Sabre into the ISON family."


Sabre's multi-source platform will empower ISON Travel to access a wide array of travel options, ensuring transparency and choice for their clients. This platform enables the integration of traditional and new content types, including NDC and low-cost carrier options, facilitating a dynamic merchandising experience that aligns with the evolving needs of travelers and agencies alike.

Richard Addey, Senior Regional Director for Northern Europe - UK&I, and the Benelux and Nordics, stated, "We are committed to supporting ISON Travel in achieving its ambitious goals, including expansion into the US market and maintaining exceptional customer service. By leveraging our advanced technology solutions and multisource platform, we aim to enhance ISON's operational efficiency, empowering its people to better meet the evolving needs of their clients."

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About Sabre Corporation

Sabre Corporation is a leading software and technology company that takes on the biggest opportunities and solves the most complex challenges in travel. The company connects travel suppliers and buyers around the globe through innovative products and next-generation technology solutions. Sabre harnesses speed, scale, and insights to build tomorrow's technology today - empowering airlines, hoteliers, agencies, and other partners to retail, distribute, and fulfill travel worldwide. Headquartered in Southlake, Texas, USA, Sabre serves customers in more than 160 countries around the world. For more information, visit www.sabre.com.