The Associate Reel: 12/16

Companies with varied self-care industry expertise*

Clarkston Consulting - Clarkston Consulting is a professional services company providing strategy, operations, and implementation support to consumer healthcare companies. As a leader in sales and marketing consulting, Clarkston has a strong portfolio of services advising consumer healthcare clients in trade promotion management, pricing strategies, new product commercialization, retail planning and execution, and data and analytics. Clarkston Consulting has achieved a 17-year average client satisfaction rate of 97% by continuously pushing for success for its clients. Learn more about Clarkston Consulting at Clarkstonconsulting.com.

Areas of Focus : Consulting - HR & Management; Consulting - Market Data & Consumer Insights; Consulting - Marketing; Consulting - Regulatory & Scientific; Consulting - Retail Strategy; Consulting - Sales; Consulting - Strategy; Information Technology Services

Connect with : Michelle Tartalio , Partner, [email protected]

Lumanity Clinical and Regulatory Inc. - LUMANITY is a global, healthcare-focused advisory group comprised of a distinct set of technical advisory and digital delivery capabilities. As a global company of destination and distinction, LUMANITY is the preferred partner of choice for pharmaceutical, biotech and med tech companies seeking to achieve scientific and commercial success. We are expert navigators, helping healthcare clients uncover hidden insights, explore scientific options, and make difficult strategic choices. Our collaborative approach offers clients a unique fusion of expertise to help them navigate complexity, steer decisions, and build solutions.

Areas of Focus :Consulting - Market Data & Consumer Insights; Consulting - Marketing; Consulting - Regulatory & Scientific; Consulting - Sales; Consulting - Strategy; Information Technology Services

Connect with : Steven M. Weisman, Global President, [email protected]

Nicholas Hall Group of Companies - Nicholas Hall Group of Companies is an international specialist in OTC consumer healthcare and associated industries. No other company has such a wide network of contacts or is able to provide data and analysis, competitive intelligence and strategic advice on a truly global basis. This makes our products and services essential tools and resources for local, regional and multinational companies. With offices in the UK, Guernsey and Singapore, and our extensive network of local experts, we provide the latest and most complete view of the OTC industry. Our offerings include customized consulting, competitive intelligence, industry news and regulatory publications, reports, conferences and workshops, plus market sales data and analysis and details of product launches. Also provides a unique executive recruitment service.

Areas of Focus : Consulting - HR & Management; Consulting - Market Data & Consumer Insights; Consulting - Marketing; Consulting - Regulatory & Scientific; Consulting - Sales; Consulting - Strategy; Information Technology Services; Recruiting Services

Connect with : Melissa Lee, Chief Operating Officer, Marketing & Communications, Chief of Staff, [email protected]

The BAM Connection, LLC - The BAM Connection is a full-service advertising agency in Dumbo Brooklyn. Our capabilities include expert brand strategy, content creation, social for all platforms, branding & design, and production services including video & animation.

3 things define BAM's competitive edge. 1) We uniquely combine global, powerhouse brand experience with an entrepreneurial creative boutique agility. 2) Our creative philosophy, Simplicity Liberates Creativity, fueled by our trademarked strategic tool, The One-Shot Answer™️. We believe simplicity liberates creativity and complexity strangles it. 3) We operate under our signature mantra, Success without the BS. We have a pedigree for success and if something doesn't get us to answers , ideas, results, creativity, or that success, we don't waste your time or our time on it.

We help challenger brands find their edge, revitalize iconic brands, drive successful brands on their trajectory of growth, and create breakthrough work in regulated categories.

Areas of Focus : Advertising & Creative Agencies; Consulting - Market Data & Consumer Insights; Consulting - Marketing; Information Technology Services; Packaging Design; Public Relations

Connect with : Anthony DelleCave , Managing Director, [email protected]

WSM - WSM is a custom market research agency (qualitative, quantitative) that was founded in 1993 by Cynthia Weinman, Ph.D.

Healthcare research (OTC, Rx, Dental, Devices, Supplements, etc.) is a core WSM founding expertise area, working with clients across the healthcare spectrum (e.g., manufacturers, marketers, ad agencies, package design firms, healthcare systems).

We have conducted thousands of research projects across a broad spectrum of treatment areas and healthcare 'customer' types (consumers / patients, all HCP types, pharmacists, sales force, organizational decision-makers, payers) helping brands drive sales, including reversing declines.

Our healthcare research areas include concept / product testing, claims / messaging (identification, optimization, legal claim support), adoption behavior (inc. prescribing / recommending) target identification / refinement, tracking (equity, expert recommending / dispensing), pricing strategies, Rx to OTC switch, and more.

Our Research Philosophy: At WSM, we're social, psychological, and behavioral scientists. We see the customer as a deeper person, a person who has a relationship to and orientation to our client's brands and products / services. Our approach to research centers on deeply understanding the whys behind customer action, particularly the deep-lying emotions impacting behavior, and how our client's brand / product / service fits into the life of the customer. This deep understating of why and revealing how enables WSM to help our clients' brands and messaging resonate more deeply with their target audiences and spur action (e.g., buy it, use more, recommend it).

WSM is a certified Woman Owned Small Business (WOSB/WBENC) and a certified LGBTQIA+ business (NGLCCNY).

Areas of Focus : Consulting - Market Data & Consumer Insights

Connect with : Cynthia Weinman, Principal, [email protected]

* Not all companies from any given area of focus may be listed; The Associate Reel will highlight different CHPA Associate Member companies and their area(s) of focus on a random, rotating basis.

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