Shop Concord Gift Card Program Returns for Holidays

The City of Concord and the Greater Concord Chamber of Commerce have relaunched the popular Shop Concord e-gift card program to support the city's small businesses by encouraging residents to shop locally. Shop Concord helps local businesses increase their sales while also benefiting consumers and providing a boost to the local economy.

Shop Concord is relaunching on Monday, Nov. 25, thanks to a $20,000 contribution from the City of Concord to supply a bonus gift card with every purchase. While supplies last, receive a free $50 Shop Concord bonus card with every original $100 gift card purchase, a free $25 Shop Concord card with every $50 gift card purchase, or a free $10 Shop Concord card with every $20 gift card purchase. Gift cards can be used for purchases at any participating business. The bonus gift cards with purchase are available until the allotted $20,000 is distributed.

Gift cards may be purchased online.

"As holiday shopping ramps up over the next few weeks, we are excited to bring back our popular Shop Concord program to support local businesses and provide a special incentive in the form of a bonus gift card," said Concord Mayor Edi Birsan.

The initial Shop Concord program launched in November 2020, with 978 e-gift cards purchased for a total of $31,020 in value. Local businesses saw the momentum and reaped the benefits. Now, with nine programs launched in the past four years to show continued support for the local economy, the total amount of gift cards distributed is more than $282,000 in value.

"The Shop Concord program has been an overwhelming success since its launch in November 2020. The positive participation and feedback from both customers and local businesses have exceeded expectations, making it a key initiative for supporting our community." said Kevin Cabral, President/CEO of the Greater Concord Chamber of Commerce. "The Chamber is excited to partner with the City of Concord on the launch of a new round of the Shop Concord program this holiday season, and to build on the program's success from previous years. This program will inspire a new wave of support for our local business community, and we are thrilled we can continue to support our business community in this way."

The e-gift cards can be purchased on the Shop Concord Yiftee page, which includes a list of participating merchants. The cards purchased can be redeemed at any participating Concord business. The digital nature of the gift cards allows customers to split the original and bonus portions to keep for themselves or gift to others via text or email.

"We love the Shop Concord program!" said Joe Field, owner of Flying Colors Comics & Other Cool Stuff. "Bringing back the Yiftee gift cards for holiday shopping will give us a welcome sales jolt at our new location while delivering a truly super value to our FlyCo Faithful when they buy and use the gift-cards at their favorite local shops… like Flying Colors Comics!"

Concord local business owners can sign up anytime for free to participate in the Shop Concord program. Instructions for how to become a participating merchant are online.