10 ways to spread holiday cheer to small businesses

Neighborhood businesses are the heartbeat of Philadelphia providing essential goods, services, jobs and a sense of belonging. This holiday season-and throughout the year-you can make a positive difference in the lives of small business owners by supporting them in ways big and small. Here are 12 ways to support our local businesses:

1. Shop Local and Explore Commercial Corridors

Philadelphia is home to dozens of vibrantcommercial corridors, from Broad Street, Cottman Avenue to South Philly, and beyond. These local shopping districts are more than just retail spaces-they're anchors for neighborhoods and community gathering. Whether you're looking for special holiday gifts that your loved ones will enjoy or just out for a stroll, shopping small helps keep our neighborhood commercial corridors activated, while supporting the local economy. Look out for discounts, pop-up events, and more from local businesses.

2. Attend Holiday Markets and Pop-Up Shops

One of the most exciting ways to support small businesses this season is by checking out Philadelphia's local holiday markets and pop-up shops. These festive events are filled with unique products from local makers, artists, and entrepreneurs. As neighborhoods light up with holiday cheer, gather your friends and make a day of touring Philly's holiday markets. It's a great way to discover new businesses and find gifts that tell a story. Business owners are ready to welcome you with joyful spirits.

3. Shop Small Online

Can't make it in-person to a holiday market? There are small businesses in Philadelphia that have online stores. Shopping directly from a small business means your purchase goes farther-and you might even get a personal note with your order.

4. Spread the Word

Sometimes, the best gift you can give is simply sharing your favorite small businesses with friends and family. Encourage your loved ones to support the places you love and be sure to spread the word on social media. Share posts, tag businesses, and use hashtags like #ShopPHLto amplify their reach. Word-of-mouth can help local businesses thrive. What better time to reminisce about your favorite Philly spots than the holiday season? Whether it's a beloved restaurant, a hidden gem, or a unique experience, share your stories with friends and family. Make a list of local businesses you want to visit, and perhaps start a new holiday tradition of supporting Philly's small businesses together.

5. Donate or Volunteer Your Time

If you are currently low on funds, consider giving your time and skill-sharing. Small business owners often need extra help during the holiday rush. Volunteering at local shops or donating to businesses in need can make a big impact.

6. Dine Out, Delivery or Take Out

Food is one of the best ways to celebrate community-and Philadelphia's diverse restaurant scene is one of its biggest treasures. Whether you're dining in or grabbing takeout, your support keeps these small, family-run businesses running. Check out everything from North 5th Street to the flavors of the Northeast or vibrant spots in Center City. Don't forget to leave a generous tip for the hardworking restaurant staff, especially during the busy holiday season.

Staying in to wrap gifts or binge holiday movies? Support your local restaurants by ordering takeout or delivery directly from them. Many places offer curbside pick-up, so you can enjoy your favorite local meals from the comfort of home.

7. Celebrate Local Creatives & Entrepreneurs

Creativity fuels our city's spirit, and supporting local creatives is one of the most rewarding ways to contribute. Whether it's an artist, musician, artisan, or maker, these entrepreneurs shape the culture of our neighborhoods. Buy something they've created, attend their events, or simply give them a shout-out on social media. Looking for a gift that's truly one-of-a-kind? Many Philadelphia creatives offer custom-made or artisanal products that make the perfect gift. From personalized jewelry to home décor, buying handmade gifts supports local craftspeople and provides loved ones with something special. These products often have a personal touch and tell the story of the artisans who made them.

8. Gift Cards for Shopping Small

Buy a gift card for a loved one or pick one up for yourself to use as you are shopping local. Gift cards can encourage repeated visits and the flexibility to buy something you love.

9. Create with local businesses, use local services

The holiday season illuminates a time of creativity and joyful sounds. Have an exciting project you are working on during the season? Hire local artists, makers, or musicians for personalized projects can be a great way to support their craft while producing something unique in return. Planning a large holiday gathering and need extra support? Partner with local businesses that offer services like studios, space rentals, printing, tech support, and more.

10. Leave Positive Reviews

Take a moment to leave a review for your favorite local businesses. Whether it's a heartfelt comment on Google, a shout-out on social media, or a review on Yelp, positive feedback helps small businesses build credibility and reach new customers. Your words could make a huge difference! Supporting small businesses during the holiday season is more than just shopping-it's about building stronger communities, fostering creativity, and giving back to the people who make Philadelphia such a special place.

Whether you're shopping in-person, online, or simply spreading the word, your support helps small businesses grow and flourish. This holiday season, let's make a conscious effort to support the businesses that make our city unique-because when small businesses thrive, our entire community thrives. By making small changes to how you shop and show up for your community, you're helping Philadelphia remain a vibrant, diverse, and welcoming place.

Happy holidays, and happy shopping!

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