LiSTNR DRIVES FURTHER TECH CAPABILITIES WITH INTRODUCTION OF THE LiSTNR WEB PLAYER VERSION 4

Following the game-changing LiSTNR app update and the introduction of the industry-leading LiSTNR AdTech Hub, SCA has unveiled the LiSTNR Web Player Version 4 at play.listnr.com, continuing the tech innovation of the Australian-built, owned and operated digital audio ecosystem.

The Web Player advancements allow LiSTNR content to be consumed online anywhere and anytime on any device with a browser. This clearer, faster and more personal user experience also makes content easier to share on social platforms, through posts and direct messaging, a key driver for content discovery and audio consumption. In addition, LiSTNR has created a seamless transition between the app and the web with a new deep linking capability, ensuring that anyone with the app installed can easily use it to listen.

For advertisers, the LiSTNR Web Player Version 4 enables LiSTNR to continue to build its addressable audience by accelerating the transition from unknown to known users. In the fast-growing digital audio sector, LiSTNR has more than two million signed up users and provides unparalleled first-party data that delivers highly measurable advertising opportunities. This is the key to LiSTNR's sales revenue growth and why LiSTNR is considered amongst the world's best in terms of audio advertising.

SCA Executive Head LiSTNR Product & Technology, Chris Johnson, said: "The new LiSTNR Web Player, together with the updated LiSTNR App, creates a seamless user experience across a wide range of devices. The personalized platform makes it easy for audiences to find their favourites or continue where they left off. With the fully signed-in Web Player, advertisers can leverage our first-party data to achieve the same exceptional campaign performance they're already experiencing on mobile."

Find the new LiSTNR Web Player at play.listnr.com. To learn more about the LiSTNR Web Player advancements check out this video.

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About LiSTNR:

LiSTNR is a curated and personalised, free app offering radio, podcasts, music, and sport, creating a new audio destination for all Australians. Featuring a fun and intuitive onboarding process, LiSTNR delivers an audio destination that is built for individual listeners' routines and preferences. Highly personalised, it provides listeners a new world of audio entertainment, with their own daily feed of audio and easy discovery of new content through curated recommendations. Available across a large array of devices including both iOS and Android, CarPlay and Android Auto, Google Assistant and Alexa and Android TV, LiSTNR enables a fantastic listening experience, anytime and anywhere. Open your Ears to a new world of audio - download the free app today. LiSTNR.com