America’s Cup, Barcelona Sebago store dedicates a sales space to the K-Way Orient Express collection

Starting Monday, August 5^th, the Sebago^® store in Barcelona dedicated a window and a sales space to the K-Way^® collection for the Orient Express Racing Team, the French challenger at the 37^th America's Cup (Barcelona, August 22^nd-October 20^th, 2024). The rainproof brand par excellence announced its role as a Technical Supplier in March 2023, while last April presented its technical and lifestyle collections: jackets, zip-up sweatshirts, trousers, shorts, thermoregulating underwear, T-shirts, polo shirts, and accessories in the dark blue or beige colors for the technical line; dark blue, black, beige, white, and yellow for the lifestyle one. The Sebago^® flagship store in Barcelona - 200 square meters, where the footwear and apparel collections remain available - was inaugurated in November 2020.